Psychology 101 dating older people
The study of psychology encompasses the study of how people think and how they can be motivated or deterred.
However, a study by psychologist Howard Leventhal showed that people will ignore urgent messages if they are not given information as to how to follow-up.
You too can use classical conditioning on consumers by always playing the same song when your commercial plays, having a strong logo stamped on everything related to your product, or using an iconic image to sell your product.
Any time a consumer hears the song or sees the logo or image they will think about your product. Cialdini, the same psychologist of influence above, did research proving that adding a minimum donation amount increased donations for the American Cancer Society by 78%.
Specializing in financial advice for small business owners, Meredith is a current and past contributor to Yahoo!
, Amex OPEN Forum, Fox Business, SCORE, All Business and more.
Influence and persuasion can be tricky which is why it is useful to understand the psychological principles behind influencing people.